Varya Lozenko moved to Iceland in 2007. While there, she began to ask people why Iceland was so different from other countries, and the most common response:
‘Because we are so few: there are no crowds, no competition, no stress. We are not each other’s rivals the way it is in so many other countries. We have learnt to respect everyone’s uniqueness and live in a community where everyone is important. Everyone is a VIP.”
Lozenko decided to try to capture the essence of the people of Iceland by photographing 320 of them. One for every thousand in the country. This would include everyone from infants to the elderly, and all socio-economic status’.
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All images © Varya Lozenko